SOCIAL MEDIA MARKETING
Craft Your Brand Narrative with Social Media Marketing
What does a business want everyday? Well, the generation of new clients leads to their business growth. To achieve that, you need to get on board social media marketing services with us at Webenor. Social media marketing is ever-evolving and comes with the ability to support your business by reaching its potential target audience. It also provides opportunities to you as a business owner to interact and communicate with your potential clients to create meaningful connections with them as a brand!
We Understand your brand’s vision, ethos, and products and then create a campaign on social media around your unique story that catches the attention of your potential clients online.
Adopt the Right Techniques and Platforms for your Brand’s Social Media Marketing!
On average, social media users spend about 2.5 hours everyday on various social media platforms, as per reports by our experts! Over 50% of discoveries of various brands happen in public social feeds and moreover, today, everyone from the cities to towns and even villages has access to the internet and is active on various social media platforms. Social media platforms have become a huge source of information and a way to stay connected to the outside world and beyond!
To gain your rankings and visibility on social media, the social media marketing services with us at Webenor are what you surely need for your Business to get noticed and grow in the online market.
Our expert team helps you understand the nuances of B2C and B2B social media marketing with insights and helps you start your social media marketing campaign for your brand. Working with us by entrusting the social media marketing of your brand, you enter a space for your brand where you feel confident as the team comes with the right knowledge and expertise for achieving social media success for your brand.
The Impact and Role of Social Media Marketing (SMM)
You would be glad to know that Social media marketing (SMM) is an inexpensive yet effective way for your Business to reach potential clients across different platforms. So, having a social media presence for your brand is a non-negotiable! Now, what makes social media marketing for your brand so impactful? Quality content development is unique to your brand and tells your story. Customers can relate to such content and easily get attached to your brand through social media.
Different social media platforms like X (formerly known as Twitter), LinkedIn, YouTube, Facebook, Instagram and many more, are integral to establishing your brand’s online presence, catching your potential customer’s attention and achieving a wider and more diverse audience for your products and services.
The impactful and well-thought social media marketing plan developed by our experienced and expert team at Webenor brings about remarkable results with an increased client base for your Business.
Top 5 Differences Between Digital Marketing vs. Social Media Marketing
Topics |
Digital Marketing |
Social Media Marketing |
| Online Channel | The online channels for digital marketing comprise of websites, emails, and social media platforms, pay-per-click marketing, Search Engine Optimization (SEO). | Social media marketing comprise of various platforms that include X (Twitter), Instagram, Facebook, WhatsApp. |
| Audience Engagement | The level of engagement of your target audience with your products and services depends on website visits, blog posts, social media platforms, and emails. | The level of engagement of your target audience with your products and services depends on social media platforms only. |
| Goal | The various Digital marketing strategies curated for your business is aimed to develop new customers, create brand awareness, and make conversions. | Social Media Marketing aims to drive traffic to your business website, generate potential customers and and make sales cost. |
| Cost-Effective | You can expect the involvement of advanced technology in the planned digital marketing services that could prove to be out for budget for small businesses. | The posting of content on various social media platforms is free of cost! So suitable and affordable to small business too! |
| Strategy | Some of effective digital marketing strategies include SMM, SEO, PPC. | Blog posts, videos, and podcasts are some of the effective Social Media Marketing Tools. |
Are Digital and Social Media Marketing Important for Your Business?
Absolutely! Digital and social media, marketing are essential to your business’s online triumph. Their approaches and strategies may diverge, but they intersect on a common objective for your business’s interest: amplifying your brand recognition and driving revenue by reaching out to your target audience online.
While social media digital marketing presents the chance to showcase your brand to potential clients precisely when they’re primed for conversion, the combination of both digital and social media marketing campaigns planned by our expert team at Webenor allows you to optimize touch points and conversion potentials. It’s not a choice between social media and digital marketing, but both are essential for your business growth and help tell your brand story.
A few thoughts for better clarity of digital and social media marketing
Digital marketing helps your Business get noticed by your potential customers amongst the online noise, while social media marketing is about building your online community once your brand name is noticed online and established. That requires the development of engaging and unique content for social media platforms.
To guide your Business through both the avenues of social media and digital marketing, you need the services of a social media marketing company that helps you navigate through crucial decisions that include which platforms your business needs to be on, the budgets required to work around, strategies, content writing development and much more. Get in touch with us at Webenor, as we believe in giving genuine guidance to our clients no matter how big or small your Business is!
Discover the Benefits of Social Media Marketing Services
Your business marketing strategy should be an integral aspect of social media marketing for it to grow consistently and bring a handful of benefits to help your business succeed over time. Take a look at some of the key benefits owing to which ignoring social media marketing for your Business is not recommended at all!
Increase Brand Awareness
Social media platforms offer businesses a huge avenue to extend their reach and bolster brand recognition. A recent survey of tells that about billions of people globally are engaging with social media proves a huge field for your Business to reach out and engage with your potential audience online!
Cost-Effective Marketing
Marketing is an expensive affair, but not in the case of social media marketing. It proves to be more cost-effective than traditional marketing methods. This is made possible because many social media platforms offer affordable advertising options, and your business also depends on its organic reach by posting engaging content developed by the expert team at Webenor that your followers share and like.
Increase Customer Engagement
Knowing and understanding that social media platforms offer direct communication between your Business and your customers is interesting. You can engage with your potential clients through social media comments and other forms of interaction that lead to building relationships with your potential clients.
Increase Website Traffic
The more people visit your website, the more they learn about your products and services. Nevertheless, it increases the chances of them becoming your customers. Social media marketing helps drive traffic of potential clients to your website through targeted activities and strategies like posting CTA links to your website.
Improve Search Engine Rankings
Engagement on social media can significantly enhance your Business’s search engine rankings by signaling relevance and authority to search engines. Our research study shows that 90% of marketers affirm that social media has led to their business exposure, while 75% state that it generated immense website traffic.Â
Begin your social media marketing campaign today.
Use the Avenue of Social Media Marketing to Position your Business as an Industry Leader
Are you a business owner who needs help to make the most from the social media marketing strategy to gain maximum benefits? If you are not an expert at social media marketing, achieving it on your own is difficult. The expert team at Webenor comes with the expertise from implementing innovative social media marketing concepts and adopting a data-centric approach to help your business gain brand awareness recognition and establish itself as a leader in your industry.
You can depend on us to curate an effective social media marketing plan that also involves the crucial selection of the most suitable social media platforms, developing content strategy and much more that play a pivotal role in shaping a successful social media marketing campaign that aligns with your Business.
So, are you ready to embark on your social media marketing journey with us? Our social media marketing agency has curated top-notch practices to promote your Business effectively across online platforms. Discover invaluable insights and expert advice on social media marketing services from Webenor.
Essential Marketing Campaign |
Non-Essential Marketing Campaign |
| 🗸 Identify the most effective social media platforms for your business. | ✘ Conduct social media marketing activities without a structured social media marketing plan. |
| 🗸 Conduct thorough market research. | ✘ Copy competitors’ strategies incongruent with your brand identity. |
| 🗸 Identify suitable social media platforms for your Business. | ✘ Focus on irrelevant or inaccurate metrics for evaluation. |
| 🗸 Analyze audience behavior and preferences. | ✘ Misuse hashtags that are unrelated or ineffective. |
| 🗸 Create compelling and relevant content. | ✘ Treat all social media channels uniformly without customization. |
| 🗸 Actively engage with your followers. | ✘ Excessively rely on automated tools and processes. |
| 🗸 Implement targeted social media advertising strategies. | ✘ Purchase followers rather than cultivating genuine engagement. |
| 🗸 Integrate your marketing channels for a cohesive approach. | ✘ Cross-post content indiscriminately across multiple platforms. |
| 🗸 Maintain brand consistency across all platforms. | ✘ Overemphasize product/service promotion. |
| 🗸 Conduct A/B tests to refine ad campaigns. | ✘ Neglect engagement in comment sections and threads. |
We at Webenor come with years of experience and you can trust us to help your brand succeed with an effective social media marketing campaign that is powered by a comprehensive strategy for your business. Connect with us today! Loss of time and delays imply loss of Business.
The Role of Social Media Management
Drive Your Customer Engagement and Brand Loyalty
If you need to drive customer’s attention to your brand, then social media management by an expert social media marketing company is a must! They are responsible for analyzing the engagement data, developing digital campaigns, and tracking customer interaction trends.
What are the inclusions of Social media management for your business growth and success?
Social management generally covers the following for your business with a reputed social media marketing company like us at Webenor Technologies:
| ∘ Increasing your brand’s social media reach. | ∘ Making engaging content for various social media platforms and publishing. |
| ∘ Keep an eye on the performance of your social media accounts. | ∘ Creation of a social media strategy unique to your brand. |
| ∘ Make a selection of the social media networks that can benefit your brand. | ∘ Review the campaign and make alterations in strategies as deemed essential. |
At Webenor, we recognize that managing social media requires continuous attention. That’s why we keep up with the latest trends and changes in the online market to ensure your brand reaches its highest potential.
Our expert team uses the latest and trending technologies to handle your social media accounts and tailor campaign strategies to suit your unique business requirements and audience preferences. So, it’s time you stay ahead in the ever-changing world of social media and generate more Business by simply bringing us on board for your social media management needs.
Need & Importance of Social Media Advertising in Social Media Marketing Plan
Your Social Media marketing campaign should have space for social media advertising for your business growth. The success of your efforts towards the social media marketing strategy depends on including social media advertising to a large extent.
It gives your business multiple advantages; hence, missing out on it is not a great idea as you would lose the opportunity to reach your potential clients, get more conversations, and much more. Take a look at some of the social media advertising advantages that you must know:
Advantage #1: Reach to your customers on social media
Social media advertising provides a great avenue for your Business to reach your potential customers present on various social media platforms that include Facebook, X (Formerly Known as Twitter), Instagram, Pinterest and LinkedIn.
Here are some facts that enable you to understand the impacts of social media by showcasing the number of people engaged on its various platforms:
| Instagram: You have an opportunity to engage with its over 1 billion monthly active users. |
| Pinterest: You have an opportunity to engage with its 335 million users. |
| Facebook: You have an opportunity to engage with its 2.3 billion monthly active users. |
| Twitter: You have an opportunity to engage with its 330 million users. |
| LinkedIn: You have an opportunity to engage with its 660 million users. |
Advantage #2: More Precise Targeting
Social Media Advertising is a planned strategy that is aimed to reach a specific audience based on various parameters that includes age, demographics, location, interest, socio-economic status, buying habits and gender.
Efficient social media marketing companies like us come with the technical know-how to
set the desired parameters to reach your target audience on your product type. So,
social media advertising helps your business reach the right people who are most likely
to invest in your product or service.
Advantage #3: Leads to increase in your brand recognition
Millions of people online have yet to hear about your brand, no matter how great your product is. Your product needs brand recognition among the masses to make your Business big!
Social media advertising can help your Business reach this goal of brand recognition. The target audience gets to your brand name, style, ethos, and products, building brand recognition.
Advantage #4: Your budget should be used more wisely
You want the best out of your marketing budget, and social media advertising helps you get more from your budget, making it a cost-effective marketing strategy! You pay per click only!
Social media advertising helps your Business reach more clients and increases your online revenue! Get in touch with us today to get started.
Everything that You Must Know About Social Media Brand Management
Connect With Your Target Audience Across Your Social Platforms
To be noticed online, a strong brand presence is crucial. But it’s challenging owing to the highly competitive nature of social media platforms. Only innovative content consistent with your business’s goal of gaining a foothold on social media can make your business stand out.
For effective social media brand management, the following needs to be done by a social media marketing company for your Business:
– Take into consideration your target audience
– Define your brand and identify
– Define the type of content to be developed
– Selection of suitable social media platforms for your brand.
At Webenor, we provide personalized social media brand management services tailored to your audience and brand identity. Crowd culture is a concept we adopted, which means a shared perspective of your target audience that is essential for understanding how to connect with them effectively.
Our team studies your crowd culture to find the best approach for introducing your brand and engaging with your audience. Here’s what we do:
| ∘ We create a marketing persona to guide our strategies. | ∘ We thoroughly review your social media presence. |
| ∘ We develop a unique voice for your brand. | ∘ We ensure that your brand’;s visuals and posts match your identity. |
| ∘ We actively participate in social discussions related to your brand. | ∘ We track the impact of our branding efforts. |
Let us assist you in establishing a strong brand identity for your Business and converting more customers into loyal supporters.
Social Media Marketing Services
Search Engine Optimization (SEO)
At Webenor, our expert team conducts thorough keyword research to create content that matches what your customers are searching for, which leads to increased organic traffic to your website. We don’t just focus on blog posts—we also produce videos, infographics, and other engaging content that encourages social media users to click and explore your site further.
Pay-Per-Click Advertising
According to our experts research, Pay-per-click advertising impressions rise by 20% annually. It’s time to boost the visibility and interaction of your PPC ads with our social media PPC advertising services. What makes us unique as a social media marketing company is that we pinpoint your target audience, find effective keywords, and utilize captivating visuals, videos, and captions to enhance your return on ad spend (ROAS).
Web Design & Development
It’s crucial to build your customer’s trust so that they become loyal customers for years to come! You must display your social media reviews and client testimonials on your website to build trust with potential customers. Our Pinterest marketing and skilled social media marketing (SMM) experts use the tools to listen to social media conversations, gather new business insights, and enhance your overall branding.
Video Production
Today, people spend a lot of time watching videos in the form of reels on various social media platforms. A recent survey has revealed that a person spends an average of six hours and 48 minutes each week watching online videos. So, video production for making effective reels for various social media platforms & posting on your website leads to boosting your audience engagement and enhancing your YouTube and other social media marketing efforts with captivating videos.
Content Writing
Your website, Instagram, Twitter, and LinkedIn are all crucial elements for showcasing your brand’s message. Trust our social media marketing team to develop engaging content that reflects your brand’s story, vision, and ethos across all social media platforms. We focus on market research, capture your brand’s voice, and produce valuable content to boost your marketing efforts.
Email Marketing
The email marketing solutions at Webenor are an effective way to increase our online presence and leads. How do we achieve the same? We seamlessly combine email marketing with your social media marketing strategies to provide an exceptional customer experience. We take time to understand your target market and pay attention to addressing their needs and concerns. Then, we create email content, social media strategies, and Snapchat marketing plans that revolve around the needs of your brand’s audience.
Social Media Marketing Platforms
Every social media platform is unique with its specific features and benefits it brings to your Business when present on it. An efficient social media marketing company goes a long way in supporting your brand, building an online presence on each platform, and bringing benefits to your business growth and online visibility!
The Various Social Media Platforms are:
Instagram is also a great social media platform to create visibility for your brand and reach out to your potential customers through photos, videos, and reels!
It has about 2.8 billion monthly users and is the most extensively used platform. It helps your business connect with your target audience through engaging content, post boosts, and intelligent Facebook ads.
YouTube
It is a powerful platform that enables you to boost your online presence by sharing meaningful content that exposes and gives visibility to your products and services.
LinkedIn is a great platform that helps build great and long-lasting relationships with business owners and top decision-makers. It calls for great content and targeted ads to improve your brand visibility in your target audience.
This platform helps you connect to your target audience through eye-catching pins and intriguing ads.
X (Twitter)
Twitter helps your message be delivered quickly to your target audience and tells you what kind of content is trending on it. X (formerly known as Twitter) approximately has 500 million active users.
What makes Webenor the Best Choice When it Comes to Social Media Marketing
Give your brand a competitive edge in the cluttered online market with our exclusive and innovative social media marketing services. Our clients choose us because they have witnessed an increase in their online revenue and gained brand visibility and a wider customer base. Here are some impending benefits to choosing us!
Reason #1: Specialists work on your brand
We don’t believe in burdening one team with all social media marketing services because we know the depth and expertise required in each service. So, we have specialists on our team leading various social media marketing services. This makes the approach more detailed, specific and accurate for your brand for optimum results!
Reason #2: Customized Media Campaign Plans
Each brand is unique and has different needs. So we deal with each of our clients individually and, after a thorough study, formulate a customized social media marketing plan that is just for you based on your brand’s needs and budget.
Reason #3: We Love What we Do
When you love what you do, your heart and soul are in it. That’s how we function at Webenor, and thus, each Business that comes to us is treated with the same passion and involvement, no matter its size!
Reason #4: Open & Clear Communication
We consider clear and timely cummunication with you crucial. Hence, we keep you in the loop of important decisions, changes in strategies, recommendations and monthly updates on outcomes of social media marketing done to date.
Reason #5: We Monitor Engagement
Just creating great social media marketing plan is not enough. We spend time on monitoring of target audience engagement as comments, feedbacks, lies and sharing of posts too on your various social media platforms. It is particularly important because it a good customer service practice that will build trust in your brand of your potential clients.
Reason #6: Regular Media Campaigns Reports
You are the brand owner, so we consider your involvement and update a critical aspect. Hence, consistently monthly review reports are developed and discussed with you to see how the social media marketing plan has progressed, what worked, and what changes are proposed in the strategy ahead for better outcomes. We value your investment in us for the success of your business online!